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Home » Analytics agency estimates that Marathon has offered 1.2 million copies, however says solely 19% are on PS5
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Analytics agency estimates that Marathon has offered 1.2 million copies, however says solely 19% are on PS5

Editorial TeamBy Editorial TeamMarch 25, 2026No Comments3 Mins Read
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Analytics agency estimates that Marathon has offered 1.2 million copies, however says solely 19% are on PS5
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Marathon has offered 1.2 million copies however the overwhelming majority of these aren’t on PlayStation 5, in response to a report from a video games analytics agency.

Norway-based Alinea Analytics estimates that Bungie‘s on-line first-person extraction shooter has offered round 1.2 million copies, producing gross revenues of $55 million to date,

Regardless of Bungie being a part of the PlayStation Studios household, nevertheless, Alinea estimates that the overwhelming majority of the sport’s viewers – slightly below 70%  – is predicated on Steam, with round 800,000 copies offered on Valve‘s PC platform.

It estimates that round 217,000 copies have been offered on PS5 (round 19% of the entire share), whereas Xbox isn’t too far behind with 133,000 copies offered (11%), which means console gamers mixed make up round 30% of the sport’s complete gross sales so far.

“Marathon is technically a first-party Sony title, so seeing the house console battle to interrupt 20% of the quantity is a notable knowledge level for the continuing platform-agnostic debate,” the agency’s head of market evaluation Rhys Elliott wrote.

“PlayStation Studios on-line video games will nearly actually proceed being multiplatform (regardless of Sony reportedly pulling again on PC releases).”

The agency additionally advised that one of many causes Marathon hasn’t initially seen the identical surge of gamers as Arc Raiders is as a result of the free ‘server slam’ check occasions held earlier than launch had gamers coming away with totally different impressions on every recreation.

It notes that each Marathon and Arc Raiders have been monitoring equally by way of gross sales three weeks earlier than launch. Throughout Arc Raiders’ server slam, gross sales leapt up 80% as gamers loved what they performed. “Gamers jumped in, realised the water was nice, and instantly opened their wallets,” Elliott stated.

Within the 4 days following the same check occasion for Marathon, nevertheless, gross sales ‘solely’ elevated 49%, one thing Elliott attributes to the sport’s extra advanced onboarding course of and awkward consumer interface.

“Bungie might have had extra time to repair the onboarding course of had the beta occurred earlier,” Elliott advised, “however Marathon launched three days after the beta completed. These components restricted the launch gross sales fairly a bit, I reckon.”

Alinea believes Marathon’s server slam occasion gained over fewer gamers than the same occasion held for Arc Raiders.

Regardless of this, Alinea means that Marathon has discovered its viewers and has “settled into a decent rhythm”, with round 345,000 day by day energetic customers – down from the 478,000 on its first Saturday, however seemingly levelling out somewhat than persevering with to drop.

22% of the sport’s Steam gamers have already performed the sport for greater than 50 hours, with almost 7% – round 56,000 gamers – already clocking 100 hours in it.

“This knowledge suggests that when the Bungie magic clicks, it hooks gamers deeper than the typical extraction shooter,” Elliott says.

VGC’s Marathon evaluation aligns with Alinea’s evaluation, calling it “a hostile beast price taming” and stressing that there’s an pleasing recreation to be discovered for these keen to place the time into it.

“Marathon is harking back to among the hardest components of Future 2, moments of overwhelming hostility the place you are feeling endangered even whereas having optimum tools for the duty,” we wrote. “The kind of problem that reminds you you could by no means be too secure, and that hazard is at all times looming above your head.

“Nevertheless it’s these contesting moments, in Marathon and elsewhere, that replicate a story of resilience. One can solely hope that Bungie is given the grace of time to really put up a battle.”