McDonald’s Japan has began a brand new marketing campaign that includes burgers based mostly on Avenue Fighter 2.
The marketing campaign, which is named Avenue Burgers, provides three completely different burgers representing Ryu, Ken and Chun-Li.
Ryu’s burger is the Burnt Garlic Mayonnaise Egg Teriyaki burger, and is promoted on-line with an animation of Ryu throwing a burger-shaped fireball at Akuma. Akuma throws a garlic-shaped fireball and the 2 mix to make the burger.
Chun-Li’s burger is the Yurinchi Fried Rooster Mayonnaise burger, and encompasses a comparable animation of Chun-Li combating Guile.
Ken’s burger, in the meantime, is a extra simple Triple Cheeseburger, and its accompanying animation has him combating M Bison.
喰らえ！うまいやつを！ pic.twitter.com/GpdKbCU5QN
— マクドナルド (@McDonaldsJapan) October 16, 2025
In keeping with McDonald’s, the Avenue Burgers will begin showing in Japanese McDonald’s shops from Wednesday, October 22, and shall be a restricted time menu merchandise.
McDonald’s Japan had beforehand been tweeting Avenue Fighter themed teasers, main some to wonder if it was teasing a Avenue Fighter themed Joyful Meal.
It doesn’t seem that that is the case, nevertheless, that means any online game followers trying to go to McDonald’s for a Avenue Fighter associated deal with ought to in all probability accomplish that with an empty abdomen.
It’s unlikely that the Avenue Burgers marketing campaign will result in the form of carnage brought on by McDonald’s latest Pokémon marketing campaign in Japan, which was shut down early by the restaurant chain.
The promotion, which was featured a brand new Pikachu Pokémon card, and was purported to final three days, was ended after simply at some point as a consequence of “greater than anticipated gross sales”.
Studies subsequently emerged that individuals had been shopping for 1000’s of {dollars} price of meals, eradicating the Pokémon playing cards, after which leaving the uneaten meals on the road to rot. This, mixed with experiences of bins of the playing cards being illegally offered by McDonald’s staff, prompted the promotion to be shortly shut down.
