Sega says its latest releases haven’t carried out in addition to anticipated, citing Sonic Rumble specifically.
In its newest Q3 monetary report masking the interval from October 2025 to December 2025, guardian firm Sega Sammy says new recreation releases throughout this era – each full-price video games and free-to-play – didn’t meet gross sales expectations, and added that the gross sales of older video games weren’t as sturdy as hoped both.
Within the part of its report masking the patron leisure sector, Sega famous that by way of full-price video games, “each new titles and repeat gross sales carried out beneath expectations”.
As for free-to-play titles, “two new titles underperformed the expectations” in keeping with Sega, whereas “current titles carried out as anticipated”.
Sega additionally famous that the efficiency of Rovio – the Indignant Birds cell studio it acquired in 2023 – had additionally been sluggish for the interval.
Whereas Sega didn’t specify precisely which full-price video games had carried out beneath expectations, it did notice that the one two full-price video games launched throughout its Q3 monetary interval had been Soccer Supervisor 26 and the Swap 2 model of Persona 3 Reload.
The corporate didn’t explicitly identify Soccer Supervisor 26 as having underperformed, however did notice that it had “launched a collection of updates to deal with post-launch bugs, and many others and improved the gameplay setting”, and deliberate to “proceed to reinforce the standard and fan satisfaction by ongoing dialogue with the person neighborhood”.
When it comes to its free-to-play releases, Sega did particularly cite Sonic Rumble as a recreation that didn’t carry out in addition to it hoped, saying “numerous KPIs, significantly buyer acquisition, fell in need of expectations”, and that it plans to “strengthen operations by updates and different measures”.
Later in its report, because it listed its challenges and actions for the longer term, Sega mentioned there was “excessive volatility in gross sales” and “uncertainty in funding restoration”, once more citing “stagnant development in gross sales of main full recreation titles”, “underperformance of the brand new F2P title Sonic Rumble” and “high quality points with some titles”.
Sega hopes its newest free-to-play launch Sega Soccer Membership Champions will do higher, nevertheless. Though its January 22 launch means its figures aren’t lined within the monetary report, the corporate did a minimum of notice that it had “launched the service globally” and that it was “off to a superb begin”.
