It was revealed earlier this 12 months that Sonic Racing: CrossWorlds had failed to satisfy Sega’s gross sales expectations and within the newest Sega Sammy monetary report for June 2026, it has revisted the sport’s gross sales efficiency.
In a slide centered on the “Challenges in gross sales capabilities“, it highlights Sonic’s newest racing sport alongside the current revival of Shinobi, noting how each of those titles have fallen wanting expectations when it comes to gross sales outcomes, regardless of “robust title evaluations”.
It additional identifies how there is a must replace the gross sales and advertising strategy in response to the adjustments within the “inner and exterior” environments:
Though these titles have not lived as much as Sega’s hopes, the corporate is sticking with them. Only recently it introduced a second 12 months of assist for Sonic Racing: CrossWorlds, confirming much more collaborations are on the way in which. And final week, SHINOBI: Artwork of Vengeance was introduced for the Swap 2, which can probably bolster this title’s gross sales.
In Sega Sammy’s monetary replace in February, the corporate talked about how there was an goal to promote an additional million copies of CrossWorlds over the following fiscal 12 months, and aimed to maintain “long-term gross sales” with continued assist of the title:
“We just lately introduced that worldwide cumulative gross sales have surpassed 1 million models. Nevertheless, preliminary efficiency didn’t meet our expectations, and we’re aiming to promote roughly one other 1 million models inside this fiscal 12 months. We purpose to maintain long-term gross sales by encouraging gamers to benefit from the sport over time by way of the continued assist of the title together with ongoing launch of extra downloadable content material.“
Trying forward, Sega is at the moment revitalising numerous different legacy franchises similar to Loopy Taxi and Virtua Fighter, with new titles in these collection scheduled for 2027.
