Right now, Gears of Warfare launches our fifth 12 months of the By no means Combat Alone marketing campaign, an ongoing dedication to assist forestall suicide, in partnership with Disaster Textual content Line and UK-based illustrator Luke Preece.
Rooted in our franchise’s goal of making significant bonds and a spot of belonging, The Coalition donates 1% of web income from its merchandise to our international companion Disaster Textual content Line, which lately expanded its international attain by becoming a member of forces with Aquí Estoy, a non-profit group serving folks in want throughout 20 Spanish-speaking international locations in Latin America, Spain, and the Caribbean. Up to now, By no means Combat Alone has supported over 16,000 Disaster Textual content Line conversations.
“We’re proud to face with The Coalition and its gamers in reminding those that are struggling that they aren’t alone and there are available assets to assist them. We’re honored that our five-year-and-counting partnership continues to point out what’s attainable when a gaming neighborhood stays devoted to psychological well being,” mentioned Dena Trujillo, CEO at Disaster Textual content Line. “The Gears of Warfare neighborhood has helped greater than 16,000 conversations occur when folks wanted them most, and with Gears of Warfare: E-Day and the By no means Combat Alone Charity Bundle, that influence retains rising.”
Annually on September 10, World Suicide Prevention Day, we renew our dedication and provides our followers a strategy to assist by limited-edition merchandise. This 12 months’s marketing campaign paintings comes from longtime Gears of Warfare: E-Day collaborator Luke Preece, an illustrator greatest recognized for his work with metallic acts together with Metallica, Sleep Token and Ozzy Osbourne, in addition to science-fiction franchises comparable to Aliens.
Preece’s designs seem on a 2026 T-shirt and hoodie accessible by the Xbox Sport Studios Store right this moment, in addition to new in-game objects arriving at launch.
When Gears of Warfare: E-Day launches on October 6, gamers shall be launched to the By no means Combat Alone Charity Bundle, that includes a novel character pores and skin, weapon pores and skin set, emblem, banner and icon. All web income from the bundle shall be donated on to Disaster Textual content Line to assist its free, confidential, 24/7 psychological well being and disaster intervention companies.
Gears have one another’s backs by all the pieces. For those who, or somebody is struggling, we encourage you to succeed in out by texting GEARS to 741741 to be linked with a Disaster Textual content Line volunteer.
